Concepts can get worked over endlessly in a quixotic quest to make it "perfect", thinking that this is that time when there's just a single solution.
We did some graphics for a documentary Gail Levin produced a few years ago. The working title was "A is for...", the final title was "Two Worlds One Planet". I'm reminded of as she's editing a new film at our place and we were just discussing the graphics.
It was a case of trying a bunch of things and seeing what worked best.
We did about seven, here are my favorite three.